Privacy policy

Last updated: September 24, 2026

This Privacy Policy describes how Melanin Haircare Events ("Melanin Haircare," "we," "us," or "our") collects, uses, discloses, and otherwise processes your personal information when you visit, use, or make a purchase from www.melaninhaircareevents.com (the "Site"), use our services, or otherwise communicate with us regarding the Site (collectively, the "Services").

For purposes of this Privacy Policy, "you" and "your" means you as the user of the Services, whether you are a customer, website visitor, or another individual whose information we collect pursuant to this Privacy Policy.

Please read this Privacy Policy carefully. It explains what personal information we collect, why we collect it, how we use and disclose it, how long we retain it, and the choices and rights that may be available to you under applicable privacy laws, including the California Consumer Privacy Act ("CCPA"), as amended by the California Privacy Rights Act ("CPRA").

Changes to This Privacy Policy

We may update this Privacy Policy from time to time to reflect changes to our business practices, the Services, applicable law, or our operational, legal, or regulatory obligations.

When we make changes, we will post the revised Privacy Policy on the Site, update the "Last updated" date above, and take any additional steps required by applicable law.

California Notice at Collection

This section provides information required under California law regarding the categories of personal information we may collect, the purposes for which we collect and use that information, whether we sell or share personal information, and how long we intend to retain it.

The information below describes our practices as of the effective date of this Privacy Policy and is intended to provide notice at or before the time personal information is collected.

Categories of Personal Information We May Collect

Depending on how you interact with us, we may collect the following categories of personal information:

Category	Examples	Sources	Business/Commercial Purposes
Identifiers	Name, email address, postal address, telephone number, account identifiers, online identifiers, IP address	Directly from you, automatically through the Site, Shopify and other service providers	Processing and fulfilling orders, customer service, account management, communications, fraud prevention, analytics, marketing, advertising and site improvement
Personal information categories under California Customer Records law	Name, address, telephone number, email address, billing and shipping information	Directly from you and service providers	Processing transactions, fulfilling orders, customer service, account management and communications
Commercial information	Products purchased, products considered or added to a cart, purchase history, returns, exchanges and customer support information	Directly from you and through your interaction with the Site	Processing orders, customer service, analytics, personalization, marketing and advertising
Internet or other electronic network activity	IP address, browser type, device information, pages viewed, referring/exit pages, interactions with the Site, search interactions, approximate location derived from IP address, and information about how you use the Site	Automatically from your browser, device, cookies, pixels and similar technologies	Security, fraud prevention, analytics, site functionality, site improvement, personalization, marketing and advertising
Geolocation data	General or approximate location information that may be inferred from an IP address or similar technical information	Automatically from your device or browser	Security, fraud prevention, analytics, personalization and site improvement
Inferences	Preferences or interests that may be inferred from your interactions with the Site, products viewed or purchased, or marketing interactions	Generated from information collected from you or your interactions with the Services	Personalization, analytics, marketing and advertising
Sensitive personal information	Account login credentials, such as a username and password, if you create an account	Directly from you	Creating, maintaining and securing your account and providing requested Services

We do not intentionally collect sensitive personal information beyond what is reasonably necessary to provide the Services, maintain account security, process transactions, comply with law, or perform other purposes permitted by applicable law.

Purposes for Which We Collect and Use Personal Information

We may collect and use personal information for the following purposes:

Providing, maintaining and improving the Site and Services;
Processing and fulfilling purchases and orders;
Processing payments and facilitating shipping, returns and exchanges;
Creating and managing customer accounts;
Providing customer service and responding to inquiries;
Communicating with you about your orders, account, purchases, returns, or other transactions;
Sending marketing and promotional communications where permitted by law;
Personalizing content, products, offers and advertisements;
Measuring and understanding how visitors use our Site;
Conducting analytics and improving our products, Services and customer experience;
Detecting, preventing and investigating fraud, security incidents and potentially illegal or malicious activity;
Protecting the security and integrity of our Site, Services, systems and customers;
Complying with applicable laws, regulations, legal processes and governmental requests;
Enforcing our Terms of Service and other applicable agreements;
Supporting a merger, acquisition, financing, restructuring, bankruptcy, sale of assets or similar business transaction; and
Carrying out other purposes disclosed to you at or before the time your information is collected or otherwise permitted by applicable law.

Retention of Personal Information

We retain personal information only for as long as reasonably necessary and proportionate to fulfill the purposes described in this Privacy Policy, including to provide the Services, complete transactions, maintain business and accounting records, maintain security, resolve disputes, enforce agreements, and comply with legal obligations.

Retention periods vary depending on the category and nature of the information. Generally:

Transaction and order information is retained for as long as reasonably necessary to complete the transaction, provide customer service, maintain business and tax records, resolve disputes, and comply with legal obligations.
Account information is retained while your account remains active and for a reasonable period thereafter as necessary for security, legal, fraud-prevention, dispute-resolution and recordkeeping purposes.
Customer service communications are retained for as long as reasonably necessary to respond to your inquiry, maintain customer service records, resolve disputes and improve our Services.
Marketing information is retained until you unsubscribe, request deletion where applicable, or until we no longer reasonably need the information for the disclosed marketing purpose, subject to applicable legal and recordkeeping requirements.
Usage, cookie and similar technical information is generally retained for the period reasonably necessary to provide, secure, analyze and improve the Services and to carry out disclosed advertising or marketing purposes, subject to applicable law and your privacy choices.
Information may be retained longer where necessary to comply with legal obligations, protect our rights, prevent fraud or abuse, resolve disputes, or otherwise comply with applicable law.

We periodically review retained personal information and delete or de-identify information when it is no longer reasonably necessary for the purposes for which it was collected, unless applicable law requires or permits continued retention.

Sale and Sharing of Personal Information

Under California law, "sale" and "sharing" have specific legal definitions that may be broader than their ordinary meanings.

During the preceding 12 months, we have sold or shared certain categories of personal information for purposes of advertising or marketing, as those terms are defined under applicable California law.

The categories may include:

Identifiers, such as name, email address, telephone number and online identifiers;
Commercial information, such as products purchased, viewed or considered;
Internet or other electronic network activity, such as information concerning interactions with our Site; and
Inferences or preferences derived from the information described above.

Recipients may include advertising, marketing, analytics and technology partners.

We do not sell personal information for monetary consideration in the traditional sense. However, certain disclosures of personal information to advertising or technology partners may constitute a "sale" or "sharing" under California law.

You may opt out of the sale or sharing of your personal information, including for purposes of targeted advertising, as described in the Your California Privacy Rights section below.

Our Site recognizes the Global Privacy Control (GPC) opt-out preference signal. Where required by applicable law, we will treat a valid GPC signal as a request to opt out of the sale or sharing of personal information associated with the browser or device from which the signal is received, and we will apply the request to an account where required and where we can reasonably associate the signal with that account.

How We Collect and Use Your Personal Information

To provide the Services, we collect personal information from a variety of sources depending on how you interact with us.

Information We Collect Directly From You

Information that you directly submit to us through the Services may include:

Contact Information

Name;
Email address;
Telephone number; and
Mailing or shipping address.

Order and Transaction Information

Name;
Billing address;
Shipping address;
Email address;
Telephone number;
Products purchased;
Order history;
Return and exchange information; and
Payment confirmation and transaction information.

Payment card and other payment information may be collected and processed by our payment processors. We may not directly receive or retain the complete payment card information processed by those providers.

Account Information

If you create an account, we may collect:

Username;
Password;
Account credentials;
Security information; and
Other information necessary to create and secure your account.

Customer Support Information

We may collect information you choose to provide when you contact us, including information contained in emails, messages, inquiries, reviews, customer service requests or other communications.

Some features of the Services may require you to provide certain information. You may elect not to provide information, but doing so may prevent you from using or accessing certain features or completing a purchase.

Information We Collect Automatically

When you visit or interact with the Services, we may automatically collect certain information about your device and interaction with the Site.

This information may include:

IP address;
Browser type and version;
Device type and operating system;
Network connection information;
Pages or products viewed;
Referring and exit pages;
Search interactions;
Links or buttons clicked;
Approximate location derived from technical information such as IP address;
Date and time of visits;
Information about how you interact with the Services; and
Other technical or usage information.

We may collect this information through cookies, pixels, web beacons, software development kits, application programming interfaces, third-party libraries and similar technologies.

Where applicable law requires consent before certain tracking technologies are used, we will obtain or process such technologies in accordance with applicable consent and privacy requirements.

Information We Obtain From Third Parties

We may receive personal information from third parties, including:

Shopify and other ecommerce service providers that support our Site and Services;
Payment processors;
Shipping and fulfillment providers;
Customer service providers;
Marketing and email service providers;
Analytics providers;
Advertising and marketing partners;
Social media platforms and other technology providers; and
Other vendors and service providers that provide services on our behalf.

We may combine information obtained from these sources with information collected directly from you or automatically through the Services.

How We Use Your Personal Information

Providing Products and Services

We use personal information to provide the Services and perform our obligations to you, including:

Processing payments;
Fulfilling and shipping orders;
Sending order and transaction notifications;
Managing accounts;
Facilitating returns and exchanges;
Providing customer support; and
Providing other products, services and functionality you request.

Shopify may process information as described in its applicable privacy policies and notices.

Marketing and Advertising

Where permitted by applicable law and consistent with your privacy choices, we may use personal information to:

Send marketing and promotional communications;
Provide advertisements;
Measure advertising effectiveness;
Personalize content and advertising;
Understand product interests and shopping behavior; and
Improve our marketing efforts.

You may opt out of marketing communications by using the unsubscribe mechanism contained in our marketing communications.

You may also have additional rights to opt out of the sale or sharing of personal information or targeted advertising, as described below.

Security and Fraud Prevention

We may use personal information to detect, investigate and respond to fraud, unauthorized activity, security incidents, illegal activity or other misuse of our Services.

If you create an account, you are responsible for maintaining the confidentiality of your account credentials. If you believe your account has been compromised, please contact us promptly.

Communications and Service Improvement

We use personal information to communicate with you, respond to customer service requests, understand how our Services are used, improve our Site and products, and maintain our customer relationships.

Cookies and Similar Technologies

Like many websites, we use cookies and similar technologies on our Site.

For information about cookies used by Shopify in connection with its services, please see Shopify's applicable cookie policy.

Cookies and similar technologies may be used to:

Enable essential Site functionality;
Remember preferences;
Maintain shopping cart and account functionality;
Provide security;
Understand how visitors use the Site;
Perform analytics;
Improve the Site and Services;
Personalize content; and
Support marketing and advertising activities.

Third parties may also place or access cookies, pixels or similar technologies on our Site in connection with services they provide to us, including analytics, advertising, marketing and other technology services.

Where required by applicable law, we will provide appropriate choices regarding non-essential cookies and similar technologies.

You may also control certain cookies through your browser settings. However, disabling cookies may affect certain Site functionality.

Global Privacy Control

Our Site recognizes the Global Privacy Control ("GPC") signal.

Where required by applicable law, a valid GPC signal will be treated as a request to opt out of the sale or sharing of personal information, including certain targeted advertising activities, for the browser or device sending the signal.

To learn more about Global Privacy Control, visit https://globalprivacycontrol.org/.

Other than GPC, we do not currently recognize browser-based "Do Not Track" signals as a request to opt out of sale or sharing unless required by applicable law.

How We Disclose Personal Information

We may disclose personal information to third parties for the purposes described in this Privacy Policy, including:

Vendors and service providers that perform services on our behalf, such as ecommerce technology, payment processing, analytics, customer support, cloud storage, fulfillment, shipping and information technology;
Business and marketing partners;
Advertising and analytics providers;
Affiliates and entities within our corporate group;
Third parties you direct us to disclose information to;
Government agencies, regulators, courts, law enforcement or other parties where required or permitted by law;
Parties involved in a merger, acquisition, financing, restructuring, bankruptcy, sale of assets or similar transaction; and
Other parties where disclosure is necessary to protect our rights, property, security, customers or the Services.

We do not disclose personal information to third parties for purposes unrelated to the purposes described in this Privacy Policy unless permitted or required by law or otherwise authorized by you.

Categories of Personal Information Disclosed

During the preceding 12 months, we may have disclosed the following categories of personal information to the following categories of recipients:

Category of Personal Information	Categories of Recipients
Identifiers, such as name, email address, telephone number, postal address and online identifiers	Service providers, payment processors, fulfillment and shipping providers, customer support providers, marketing and advertising partners, analytics providers and affiliates
California Customer Records information, such as name, address, telephone number and email address	Service providers, payment processors, fulfillment providers, customer support providers and affiliates
Commercial information, such as products purchased, viewed, considered or returned	Service providers, analytics providers, marketing and advertising partners, customer support providers and affiliates
Internet or other electronic network activity, such as IP address, browsing activity and interactions with the Site	Analytics providers, advertising and marketing partners, technology providers and service providers
Geolocation data, such as approximate location derived from technical information	Analytics, security, advertising, marketing and technology service providers
Inferences and preferences derived from the information above	Analytics providers, marketing and advertising partners and service providers
Sensitive personal information, such as account login credentials, where collected	Service providers that support account functionality and security

We do not use or disclose sensitive personal information for purposes of inferring characteristics about you or for purposes outside those permitted by applicable law without the required consent or authorization.

Third-Party Websites and Links

Our Site may provide links to websites or online platforms operated by third parties.

If you follow a link to a website or service that is not affiliated with or controlled by us, you should review that third party's privacy policy and other terms.

We are not responsible for the privacy, security or practices of third-party websites, platforms or services.

Information you provide on public or semi-public platforms, including social networking platforms, may be visible to other users of those platforms and may be used by those platforms in accordance with their own terms and privacy policies.

Children's Data

The Services are not directed to children.

We do not knowingly collect personal information from children in violation of applicable law.

If you are a parent or legal guardian and believe that a child has provided personal information to us in a manner that violates applicable law, please contact us using the information provided below.

As of the effective date of this Privacy Policy, we do not have actual knowledge that we sell or share personal information of individuals under 16 years of age.

Security of Your Information

We use reasonable administrative, technical and organizational safeguards designed to protect personal information against unauthorized access, disclosure, alteration or destruction.

However, no method of transmission or storage is completely secure, and we cannot guarantee absolute security.

Please do not use insecure channels to communicate sensitive or confidential information to us.

Your California Privacy Rights

California residents may have certain rights under the California Consumer Privacy Act, as amended, subject to applicable exceptions and limitations.

These rights may include:

Right to Know / Access

You may have the right to request information about:

The categories of personal information we collect;
The specific pieces of personal information we have collected about you;
The purposes for which we collect or use personal information;
The categories of sources from which personal information is collected;
The categories of personal information that we have sold or shared;
The categories of third parties to whom personal information is disclosed, sold or shared; and
Other information required by applicable law.

Right to Delete

You may have the right to request deletion of personal information that we maintain about you, subject to applicable exceptions.

Right to Correct

You may have the right to request correction of inaccurate personal information that we maintain about you.

Right to Opt Out of Sale or Sharing

You may have the right to opt out of the sale or sharing of your personal information, including certain processing for targeted advertising.

You may exercise this right through our Your Privacy Choices / Do Not Sell or Share My Personal Information mechanism on the Site.

You may also exercise this right through the Global Privacy Control signal where applicable.

Right to Limit Use and Disclosure of Sensitive Personal Information

Where applicable, California residents may have the right to limit certain uses and disclosures of sensitive personal information.

If we engage in processing that is subject to this right, we will provide the required mechanism for exercising it.

Right to Data Portability

You may have the right to receive personal information in a portable format and, in certain circumstances, request that we transmit it to another entity.

Right to Non-Discrimination

We will not discriminate against you for exercising rights granted to you under applicable law.

This means, subject to applicable law, that we will not:

Deny you goods or services;
Charge you a different price;
Provide you a different level or quality of goods or services; or
Otherwise penalize you

because you exercised a privacy right.

Right to Withdraw Consent

Where we rely on your consent to process personal information, you may have the right to withdraw that consent.

Withdrawing consent does not affect processing that occurred before consent was withdrawn.

Right to Appeal

If we deny a privacy request where applicable law provides a right to appeal, you may appeal our decision by responding to our denial or contacting us using the information below.

We will review applicable appeals in accordance with applicable law.

How to Exercise Your Privacy Rights

To submit a request to know, access, delete, correct, opt out, limit, or otherwise exercise a privacy right, please contact us:

Email: CustomerCare@MelaninHaircare.com

You may also use any privacy-rights request mechanism made available on our Site.

When you submit a request, we may need to verify your identity before completing the request. The verification process may require information such as your email address, account information, order information or other information reasonably necessary to verify your identity.

We will use personal information provided for verification only as reasonably necessary to verify and process your request, protect against fraudulent requests, and comply with applicable law.

You may use an authorized agent to submit certain requests on your behalf where permitted by law. We may require appropriate documentation demonstrating that the agent has authority to act on your behalf and may separately verify your identity.

We will respond to privacy requests within the time period required by applicable law.

Opting Out of Marketing Communications

You may unsubscribe from promotional emails at any time by using the unsubscribe link included in those communications.

If you opt out of marketing communications, we may continue to send non-promotional communications necessary to provide the Services, including communications concerning your orders, transactions, account or customer service requests.

Opting out of marketing communications does not necessarily constitute an opt-out of the sale or sharing of personal information under California law. To exercise that right, please use our Your Privacy Choices / Do Not Sell or Share My Personal Information mechanism or submit a request using the contact information above.

Financial Incentives

If we offer a financial incentive or price or service difference in exchange for the collection, retention, use or disclosure of personal information, we will provide any notices and disclosures required by applicable law before you participate.

Complaints

If you have concerns or complaints about our privacy practices, please contact us using the information below.

If you are a California resident and believe we have not adequately addressed your privacy request, you may have the right to contact the California Privacy Protection Agency or another applicable regulatory authority.

For residents of other jurisdictions, you may have the right to lodge a complaint with the applicable data protection authority.

International Users

Your personal information may be transferred to, stored in, or processed in the United States or other countries where we or our service providers operate.

If you are located outside the United States, applicable privacy laws in your jurisdiction may provide additional rights concerning international transfers or processing of your personal information.

Where required by applicable law, we will use appropriate safeguards for international transfers of personal information.

Contact Us

If you have questions about this Privacy Policy, our privacy practices, or wish to exercise an applicable privacy right, please contact us:

Melanin Haircare Events